Inspiring Entrepreneurs: Building the Black Economy



    Join our panel of experts to learn how Black entrepreneurs are building empires online by using their influence and creativity.

    You will hear from six inspiring entrepreneurs at various stages in their careers and across a range of industries, as our panel come together to discuss the considerations they took into account when building their businesses and the insights they have learnt along the way.

    Whether you are just thinking about starting a business, a business owner who wants to learn more, or perhaps you wish to establish a stronger network, you’ll leave this event feeling inspired and engaged.

    On the day, you can expect to:

    • Learn how the Black Lives Matter movement prompted the rise in Black enterprises and powered increased support for them
    • Understand the financial reality of starting a business in today’s changing market
    • Explore Black-owned businesses in theatre and the arts and the importance of representation on the stage
    • Recognise the power of the Black pound and how to convert this knowledge into assets for the Black economy
    • Learn about the importance of social media for building Black businesses.

    • Following this will be an engaging and thought-provoking Fireside Chat – a discussion on community building with Black Pound Day founder and So Solid Crew member, Swiss.

      About our panel

      • Rachael Twumasi-Corson, CEO and founder of Afrocenchix Ltd. At 19 Rachael co-founded Afrocenchix, an award-winning ethical start-up that creates safe, effective, vegan certified products for Afro & curly hair.
      • Emmanuel Asuquo, founder of The Eman Effect UK, is a renowned, financial adviser, media personality, wealth building entrepreneur and international speaker.
      • TJ Atkinson is a Property Investor, who specialises in transforming homes into beautiful, creative masterpieces. Alongside growing his portfolio, TJ supports people in his community with getting started in property.
      • Indie Gordon is Head of Program at Foundervine and founder of Halo safety app. She aims to empower today's and tomorrow's companies, ensuring they’re tech-enabled and can weather the storm of any social, economic or environmental change.
      • The panel will be moderated by Khai Shaw, co-founder of the theatre company Nuu Theatre. Khai has collaborated with the English Touring Theatre Company and the Bush Theatre.


      Fireside Chat

      • Swiss is the founder of Black Pound Day, the UK's biggest economic movement that supports Black-owned businesses. He is a cultural influencer, business leader, author, and highly acclaimed musician and member of So Solid Crew. Alongside his passion for music, Swiss founded the Black Pound Day movement to support awareness and growth of the Black businesses and economy in the UK and global diasporic communities. Recently, Swiss opened the first permanent retail store at Westfield London, Europe's biggest shopping centre, and continues to actively support hundreds of businesses across the country.
      • The chat will be moderated by Jacqueline Brown, BIPC Business Support Programming Manager, serial entrepreneur and founder of businesses Africa Fashion Guide, Wax and Wraps and M.O.R.Empire. Since 2011, Jacqueline has helped start-ups to build and launch sustainable fashion businesses from scratch with coaching, digital tools, community and connections.

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Juliana is a fashion expert with over 20 years’ professional experience within the industry. Five years ago, she resigned from a Senior Director position within a Mayfair fashion company to set up her own personal styling consultancy. Today she has clients all over the world including Italy, Israel, France the UK and America and is passionate about working with her clients to reach their true style potential. She also provides a creative consultancy service that helps start-ups and established business owners to build supportive relationships to help their businesses thrive.

During this talk Juliana will discuss:
Her personal experience of moving from a comfortable position as an employee to developing a new business for the first timeThe importance of building and maintaining self confidence in yourself and your vision, and how she has done thisHow professional and personal relationships can either help or hinder your business journeyManaging feelings of self debtSelf care and networksHow she has personally built resilience

Getting started and seen by your new customers

This session will help you think creatively to generate the visibility and traction to establish your new business in the market.

With thousands of new businesses launching every month and more information consumed around the clock than ever before, to get your start-up noticed, you will need to cut through the noise. We’re here to tell you that although it doesn’t necessarily require a large budget, it will require planning and the ability to seize the moment.

Karen Campbell from The Small Awards will be on hand to outline some tips to help you identify what are the special and differentiating factors about your business, how you can get these messages out, and, most important of all, how to ensure those messages get noticed.

The Small Awards showcase the variety and quality among small start-ups and Karen will be joined by Fran Gubbay, co-founder of Stamptastic, winners of Best Digital Business in 2019.

When you have a clear voice about what your business does and what it stands for, it increases your chance of being heard. 18 months ago Fran decided that they as co-founders, and their personalities, needed to feature more in their business, which led to news interviews, new leads and a couple of awards as well.

Listen in to learn some practical advice on how to make your own luck for exciting marketing opportunities.

If this session is of interest then do also look at the earlier free-to-watch presentation at 09:45 – 10:30 on the latest consumer trends from market research analyst Mintel. This can help underpin any marketing strategy you develop for your business.

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