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Getting started with your side hustle

    Going in to business might feel like a leap into the unknown, but with a side hustle you can minimise the risk.

    Earning through a side hustle helps you earn extra an income while keeping paid employment and helps to maintain the cash flow as the new business establishes itself. With digital communities and marketplaces helping to fast track the route to market and allowing entrepreneurs to tap into a wider breadth of customers than ever before, more and more people are choosing to start side hustles, and seeing them grow.

    Vicki Broadbent has grown her blog, The Honest Mum, from a hobby and passion to her full-time commercial income. She is also the author of Mum Boss, which examines the opportunities you can unearth by unlocking spare time, often, while at home with a family.

    This session will explore the skills and support you will need to put your plans into action after Start-up Day, as well as practical tips on keeping up a side hustle while working the 9 to 5. If you have entrepreneurial ambition and a skill that can be monetised, join us and Vicki to hear about whether a side hustle start-up is the right option for you.

Speakers

Vicki Broadbent

Founder of Honest Mum

Lynne Robertson

Enterprise Education Lead and Sustainability Business Partner for Santander Business Banking

More Events

How to write your value proposition


London libraries are transforming the way ideas grow into successful businesses. By partnering with ten London boroughs, we are developing a community of new and existing business owners, which is free to join and open to everyone. Whether you are just setting out, need advice on protecting your intellectual property, or simply have a brilliant idea you want to discuss, we're here to guide you. Since April 2020, we have offered all of our Start-ups in London Libraries' services online, including our core workshops and virtual one-to-ones with our borough Business Champions, many of whom will be hosting sessions during Start-up Day. To find out more about Start-ups in London Libraries and how to join our thriving business community, visit bl.uk/SiLL.

Value propositions are incredibly valuable pieces of content, which allow you to communicate what your business is offering succinctly, and which can be used across marketing materials and pitches in the start-up stage of your business. Sarah Eschner, our SME Champion for Waltham Forest from the Start-ups in London Libraries programme will host this session where we will review how to incorporate all the important elements of your value proposition using a simple step-by-step process.

This masterclass will cover:
The purpose of a value propositionTools associated with a value proposition (value proposition canvas, business model canvas, profit model)The principles of a value propositionConcept of the ‘Core motivating value’An example scenario for how to write the statement.

Sources: Founders Institute, and L. Newey University of Queensland

British Library's Introduction to intellectual property

Join BIPC London’s intellectual property information expert, Jeremy O’Hare, for this introduction to intellectual property.

An understanding of intellectual property and its protection is vital for anyone with an idea, whether it’s an invention, a brand name or a song. This online webinar will introduce the four areas of intellectual property and help you understand which may apply to you and your business.

These four main areas are:
PatentsTrade MarksRegistered designsCopyright

Inspiring Entrepreneurs: Gaming for Business


In a world driven by innovation and customer engagement, businesses are constantly seeking fresh approaches to captivate their audience and elevate their performance. As an industry that has always harnessed the power of technology, the recent growth of tools such as artificial intelligence and increased online connectivity have contributed to the growing influence the gaming industry is having on the business world.

From the creative minds behind engineering, designing and developing games, to the gamification of business tools for customer acquisition and marketing, the integration of gaming with the business world has reached new heights of significance and legitimacy.

As online technologies continue to evolve, their ever-growing influence on society – particularly on the next generation of entrepreneurs – has become undeniable.

Join a panel of gaming and design industry experts, as they explore how the fusion of game mechanics, psychology, cutting-edge design and technology can breathe new life into traditional industries, invigorating employee engagement, customer loyalty and overall business success.

On the day, guests and attendees can expect to join an engaging and thought-provoking panel discussion where they will:

Get into the spirit of gaming by joining us for a free gaming and chill session in the afternoon before the event. Gaming equipment including PlayStation 5’s, Oculus Quest 2 VR headsets and a variety of games to choose from will be available in the Knowledge Centre’s Eliot room from 14:00. Come along and get involved! All equipment will be provided by Bryght.Learn about the role that gaming is playing in today’s business landscapeGain a deeper understanding of the power of gaming influencers in marketing strategiesExplore the various business models within the gaming industryLearn about the platforms and resources connecting the gaming industry with the broader business realmUncover the strategies used by our panellists to navigate challenges in their workJoin discussions about the importance of diversity and inclusivity in the gaming world, and how these entrepreneurs actively engage with this.

Following this there will be a Q&A. For those joining us in person, the event will be followed by a networking reception with drinks meeting with other attendees, as well as the speakers.

For those joining us online, the event will run from 18.30 – 20.30

How to get your head around the numbers


London libraries are transforming the way ideas grow into successful businesses. By partnering with ten London boroughs, we are developing a community of new and existing business owners, which is free to join and open to everyone. Whether you are just setting out, need advice on protecting your intellectual property, or simply have a brilliant idea you want to discuss, we're here to guide you. Since April 2020, we have offered all of our Start-ups in London Libraries' services online, including our core workshops and virtual one-to-ones with our borough Business Champions, many of whom will be hosting sessions during Start-up Day. To find out more about Start-ups in London Libraries and how to join our thriving business community, visit bl.uk/SiLL.

Understanding your numbers is crucial in building a financially fit business and knowing the fundamentals will allow you to make the most informed start-up financial decisions.

In this session we will try to demystify and simplify the notions of cost, cash flow and profit, and help you understand how they affect your business and why they are important in your decision-making process.

Purpose Driven Business – how to start and build a business with purpose


In support of the 15th anniversary of the Global Entrepreneurship Network (GEN) and their annual Global Entrepreneurship Week (GEW) the Business & IP Centre will be hosting Purpose Driven Business, to celebrate the GEW 2022 theme of Grow With Purpose.

Our panel of speakers, representing a range of purpose-led businesses, will come together to share their expertise and business stories. They’ll question approaches from the past, challenge the status quo of today and discuss how all of these learnings can help build more resilient and focused businesses. We will discuss why having a ‘purpose’ is central to every start-up and how honing in on yours will help to drive growth and ensure your business thrives in the current climate.

About our panel:

Dr Liz Jackson MBE of BCMS is a motivational speaker and partially sighted business owner supporting the business communityJayni Gudka is the CEO of Unseen Tours, a provider of walking tours by formerly homeless guides who know the streets intimately and will show you the real LondonTasha Thompson is the founder Black Girls Do Run UK. Her business is changing the perception of running, and creating a safe space for black women in the health and fitness communityValerie Brandes of Jacaranda Books. Jacaranda books is a publishing company giving visibility for black and brown authorsModerated by Eni Timi Biu of Create Your Table

Michael Cashman

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