The Road to Renewal:
Preparing entrepreneurs and SMEs for the next normal



This October, the British Library, supported by DCMS and the Treasury, launched the Business & IP Centre (BIPC) national Reset. Restart service to enable small and medium-sized enterprises (SMEs) to rebound from the Covid-19 crisis, adapt and build flexible business models and be prepared for the next normal. Alongside this, we are continuing to support people to start up and run robust businesses in the face of the COVID-19 crisis. People who start their business with us are four times more likely to succeed in building a viable business; 90% are still trading after three years, compared with an average of 50%.

Reset. Restart and the Business & IP Centre expansion form a key part of Living Knowledge: For Everyone, the British Library’s refreshed strategy to support economic, social and cultural renewal in the face of the pandemic’s extraordinary impact.

On 10 November from 11:00 – 12:00 we will be hosting a special virtual event to mark the launch of Reset. Restart.

We will be joined by the Minister for Digital & Culture, Caroline Dinenage MP, who will make the opening remarks followed by a live panel and Q&A session moderated by Alison Cork, recently announced BIPC Ambassador.


Speakers

Dame Carol Black

Chair of the British Library Board

Roly Keating

Chief Executive of the British Library

Caroline Dinenage MP

Minister for Digital and Culture

Alison Cork

Chair - Founder of Make It Your Business, entrepreneur

Sonali Parekh

Director of Policy for the Federation of Small Businesses

Nick Partridge

Head of Libraries, Archives and Information Services, Sheffield City Council

Philip Salter

Founder of The Entrepreneurs Network

Siobhan Thomas

Founder of What’s Your Skirt

Map

More Events

Inspiring Entrepreneurs: Gaming for Business


In a world driven by innovation and customer engagement, businesses are constantly seeking fresh approaches to captivate their audience and elevate their performance. As an industry that has always harnessed the power of technology, the recent growth of tools such as artificial intelligence and increased online connectivity have contributed to the growing influence the gaming industry is having on the business world.

From the creative minds behind engineering, designing and developing games, to the gamification of business tools for customer acquisition and marketing, the integration of gaming with the business world has reached new heights of significance and legitimacy.

As online technologies continue to evolve, their ever-growing influence on society – particularly on the next generation of entrepreneurs – has become undeniable.

Join a panel of gaming and design industry experts, as they explore how the fusion of game mechanics, psychology, cutting-edge design and technology can breathe new life into traditional industries, invigorating employee engagement, customer loyalty and overall business success.

On the day, guests and attendees can expect to join an engaging and thought-provoking panel discussion where they will:

Get into the spirit of gaming by joining us for a free gaming and chill session in the afternoon before the event. Gaming equipment including PlayStation 5’s, Oculus Quest 2 VR headsets and a variety of games to choose from will be available in the Knowledge Centre’s Eliot room from 14:00. Come along and get involved! All equipment will be provided by Bryght.Learn about the role that gaming is playing in today’s business landscapeGain a deeper understanding of the power of gaming influencers in marketing strategiesExplore the various business models within the gaming industryLearn about the platforms and resources connecting the gaming industry with the broader business realmUncover the strategies used by our panellists to navigate challenges in their workJoin discussions about the importance of diversity and inclusivity in the gaming world, and how these entrepreneurs actively engage with this.

Following this there will be a Q&A. For those joining us in person, the event will be followed by a networking reception with drinks meeting with other attendees, as well as the speakers.

For those joining us online, the event will run from 18.30 – 20.30

Getting started and seen by your new customers

This session will help you think creatively to generate the visibility and traction to establish your new business in the market.

With thousands of new businesses launching every month and more information consumed around the clock than ever before, to get your start-up noticed, you will need to cut through the noise. We’re here to tell you that although it doesn’t necessarily require a large budget, it will require planning and the ability to seize the moment.

Karen Campbell from The Small Awards will be on hand to outline some tips to help you identify what are the special and differentiating factors about your business, how you can get these messages out, and, most important of all, how to ensure those messages get noticed.

The Small Awards showcase the variety and quality among small start-ups and Karen will be joined by Fran Gubbay, co-founder of Stamptastic, winners of Best Digital Business in 2019.

When you have a clear voice about what your business does and what it stands for, it increases your chance of being heard. 18 months ago Fran decided that they as co-founders, and their personalities, needed to feature more in their business, which led to news interviews, new leads and a couple of awards as well.

Listen in to learn some practical advice on how to make your own luck for exciting marketing opportunities.

If this session is of interest then do also look at the earlier free-to-watch presentation at 09:45 – 10:30 on the latest consumer trends from market research analyst Mintel. This can help underpin any marketing strategy you develop for your business.

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