BIPC Hull's Bringing new products to market

The concept development stage
How and when prototypes can be built and tested
How to provide proof of how well an idea or concept works
How to attract investment.

What attendees will gain:

An overview of the main steps involved and the risks to the project if these are not followed
An understanding of the importance of properly investigating and testing a new idea or concept
An appreciation of how the results gathered can be used to move the project to the next stage in your product innovation journey.

Speakers

Steve Page

Business Innovation Expert

More Events

BIPC Hull's Building an effective website

Join BIPC Hull with Creator Coach, Mal Williamson, to understand how to build an effective website.

In our age digital technology and the internet has revolutionized the way we live and work, creating a hotbed of online platforms for start-ups to consider. In this session, we explore the world of websites and ‘the internet of entrepreneurs’. A website can be many things. It can tell a story, share values, be a conversation, a marketplace, a testing facility. Every entrepreneur knows they need a website… don’t they? But what exactly is a website these days?

In this webinar we will cover:
Different websites for different reasonsBuilding an effective website that works for youCustomizing the processTesting the market with landing pagesHow to work with creatives and get the most out of web designers, copywriters, graphic designers and codersDo you really need a website and what are the alternatives?

BIPC Newcastle's Social media for business

Join BIPC Newcastle’s social media and PR expert, Jodie Balmer, for this engaging presentation on social media for business.

Navigating the world of social media can be a minefield. In this session, you will learn the basic foundations to help build a social media strategy and understand the importance of social media within the marketing mix.

Who is this session for?
Business owners wanting a basic grasp of social media, organic growth, community management, and engaging contentThose working in the marketing realm that wish to develop new social media knowledge and skillsCreatives who have skills in content creation but lack a strategic mindset and approach.
Simply put, if you would like to raise brand awareness, connect with more potential customers, and standout from your competitors then this talk is for you.

Inspiring Entrepreneurs: Gaming for Business

In a world driven by innovation and customer engagement, businesses are constantly seeking fresh approaches to captivate their audience and elevate their performance. As an industry that has always harnessed the power of technology, the recent growth of tools such as artificial intelligence and increased online connectivity have contributed to the growing influence the gaming industry is having on the business world.

From the creative minds behind engineering, designing and developing games, to the gamification of business tools for customer acquisition and marketing, the integration of gaming with the business world has reached new heights of significance and legitimacy.

As online technologies continue to evolve, their ever-growing influence on society – particularly on the next generation of entrepreneurs – has become undeniable.

Join a panel of gaming and design industry experts, as they explore how the fusion of game mechanics, psychology, cutting-edge design and technology can breathe new life into traditional industries, invigorating employee engagement, customer loyalty and overall business success.

On the day, guests and attendees can expect to join an engaging and thought-provoking panel discussion where they will:

Get into the spirit of gaming by joining us for a free gaming and chill session in the afternoon before the event. Gaming equipment including PlayStation 5’s, Oculus Quest 2 VR headsets and a variety of games to choose from will be available in the Knowledge Centre’s Eliot room from 14:00. Come along and get involved! All equipment will be provided by Bryght.Learn about the role that gaming is playing in today’s business landscapeGain a deeper understanding of the power of gaming influencers in marketing strategiesExplore the various business models within the gaming industryLearn about the platforms and resources connecting the gaming industry with the broader business realmUncover the strategies used by our panellists to navigate challenges in their workJoin discussions about the importance of diversity and inclusivity in the gaming world, and how these entrepreneurs actively engage with this.

Following this there will be a Q&A. For those joining us in person, the event will be followed by a networking reception with drinks meeting with other attendees, as well as the speakers.

For those joining us online, the event will run from 18.30 – 20.30

Inspiring Entrepreneurs: Meet the Foodies

This event brings together food business owners who have carved out their own unique spaces and are revolutionising the vibrant culinary world. From reimagining classic beans and crafting innovative ready meals, to blending diverse cultures through vegan Caribbean cuisine, West African snacks, and Mauritian restaurant experiences.

From navigating a saturated market to promoting change, our panellists will share the highs and lows of their entrepreneurial journeys, offering valuable insights and practical advice.

On the day, you can expect to:

hear first-hand accounts of building a food business from the ground up, including overcoming obstacles and celebrating winslearn how to creatively build a loyal and growing social media following and generate revenuediscuss the challenges and opportunities of operating a food business in today's market, including adapting to changing trends and consumer preferencesexplore innovative approaches to scaling and sustaining a thriving food businessuncover the growing importance of health and wellness within the food industrysee how cultural backgrounds are transformed into valuable opportunities for new customer marketsconnect with fellow food enthusiasts, entrepreneurs and our speakersenjoy a delicious product tasting from one of our featured speakers.

Community as a service: a model for enhancing sustainability in business

This talk looks at the need to connect with community and other business owners during difficult times. When things became challenging, the panel had to quickly learn to lean on their communities. This helped them build a network to sustain their businesses, but also share knowledge, skills and experience with their peers.

Each of the three speakers on this panel has a compelling story about how their community helped them pivot and build resilience through a network. Find out how communities generate value and how to build your own community-as-a-service network, whether you’re just starting or looking to grow your business's activity.