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BIPC Liverpool's Start-up Stars: Female founders

    Join BIPC Liverpool and entrepreneur and business advisor Jacqueline Daley as she talks to two other female founders about the challenges and rewards of starting your own business or social enterprise. They will talk about:

    Carrying out market research
    • Funding
    • Marketing
    • Coping in difficult times
    • And offer practical tips for people thinking of starting a business now.

Speakers

BIPC Liverpool City Region

Jacqueline Daley

Independent business and compliance advisor

Jade Thunder

Founder of Hashtag Web Designs

Debbie Rogers

Founder of Sean's Place

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Getting started and seen by your new customers

This session will help you think creatively to generate the visibility and traction to establish your new business in the market.

With thousands of new businesses launching every month and more information consumed around the clock than ever before, to get your start-up noticed, you will need to cut through the noise. We’re here to tell you that although it doesn’t necessarily require a large budget, it will require planning and the ability to seize the moment.

Karen Campbell from The Small Awards will be on hand to outline some tips to help you identify what are the special and differentiating factors about your business, how you can get these messages out, and, most important of all, how to ensure those messages get noticed.

The Small Awards showcase the variety and quality among small start-ups and Karen will be joined by Fran Gubbay, co-founder of Stamptastic, winners of Best Digital Business in 2019.

When you have a clear voice about what your business does and what it stands for, it increases your chance of being heard. 18 months ago Fran decided that they as co-founders, and their personalities, needed to feature more in their business, which led to news interviews, new leads and a couple of awards as well.

Listen in to learn some practical advice on how to make your own luck for exciting marketing opportunities.

If this session is of interest then do also look at the earlier free-to-watch presentation at 09:45 – 10:30 on the latest consumer trends from market research analyst Mintel. This can help underpin any marketing strategy you develop for your business.

Inspiring Entrepreneurs: Fashion Retail Reimagined


Online retail sales for textiles, clothing and footwear reached an unprecedented peak of 31% in 2020, as reported by UKFT, and in the UK alone the fashion and textile sector boasts a staggering 34,045 businesses. Now in 2023, the industry of fashion retail is witnessing the emergence of several exciting trends that are revolutionizing the shopping experience.

TikTok's live shopping experience, the growth of omni-channel retail, the increasing importance of second-hand fashion, supply chain innovations, and the rise of diversity and inclusivity are reshaping the fashion retail landscape. With these emerging trends, traditional brick-and-mortar shops have been reimagined, giving way to a new era of shopping experiences that seamlessly blend the physical and digital realms.

Our panel of five inspiring fashion experts and entrepreneurs will explore how these changes are influencing the industry and share valuable insights on leveraging these shifts to your advantage – leaving you inspired, informed, and ready to conquer the future of fashion retail.

Quotes: https://www.ukft.org/business-advice/industry-reports-and-stats. and Top Fashion Retail Trends of 2023: Innovations Shaping the Industry — Femestella.

On the day, expect to:

Discover the intersection of high-end fashion and sustainability that is reshaping the market through consumer-to-consumer shared economy modelsExplore the latest business models in fashion retail, from traditional high street to cutting-edge online platformsLearn about the world of pop-up shops, offering not only unique shopping experiences but also sales opportunities for start-upsDive into the thriving market of live shopping, from social media live videos to online shop ecommerce platformsUnderstand how small businesses are establishing successful retail and ecommerce identities to grow their brandLearn how the power of innovative concepts, combined with community support, can revolutionise shopping in key locations.

For those joining us in person, the event will be followed by a networking reception with drinks, canapés, meeting with other attendees, as well as the speakers. For those joining us online, the panel and talk will run from 18.30 – 20.30

This event is tailored to those who are just thinking about starting a business, are already a business owner who wants to learn more, or perhaps simply wish to establish a stronger network. Attendees will leave this event feeling inspired and engaged.

The Remakery - Surplus materials, workspace and ecosystem


We hear from three businesses who have used The Remakery as a platform to grow. By providing a more affordable workspace with surplus materials, The Remakery lays the foundation for a more sustainable way of working, making and living that reduces our impact on the environment. Each of these businesses have used The Remakery to keep their materials in circulation, while also providing opportunities for their local community.

BIPC Liverpool City Region: The power of sustainable business


Join independent business and compliance advisor Jacqueline Daley as she talks to three entrepreneurs from the Liverpool City Region who have put sustainability at the heart of their businesses. Kate Stewart (We Make Places CIC), Alison Hulse (McCormacks) and M Vahid Nagori (Green Bell Packaging Ltd.) will reflect on their individual journeys, and discuss why sustainability is so important to each of them, the challenges they have faced in starting up and offer advice for other founders.

The Sustainable Start-up: building climate conscious principles into your business from day


For anyone starting (or scaling) a business in 2021, sustainability is likely on your radar, but how do you walk the walk from day one? In this session, we’ll be looking at how to embed a climate-conscious mentality to all aspects of your work, offering a series of tips to guide your decisions on everything from banking and web hosting, to products and packaging. Whether you’re a sole trader working from home, or a retailer with a shop front, we’ve got you covered - with room for a Q&A at the end if you have any particular burning questions.

Michael Cashman

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