Join BIPC Hull with Creator Coach, Mal Williamson, to understand how to build an effective website.
In our age digital technology and the internet has revolutionized the way we live and work, creating a hotbed of online platforms for start-ups to consider. In this session, we explore the world of websites and ‘the internet of entrepreneurs’. A website can be many things. It can tell a story, share values, be a conversation, a marketplace, a testing facility. Every entrepreneur knows they need a website… don’t they? But what exactly is a website these days?
In this webinar we will cover:
Different websites for different reasonsBuilding an effective website that works for youCustomizing the processTesting the market with landing pagesHow to work with creatives and get the most out of web designers, copywriters, graphic designers and codersDo you really need a website and what are the alternatives?
London libraries are transforming the way ideas grow into successful businesses. By partnering with ten London boroughs, we are developing a community of new and existing business owners, which is free to join and open to everyone. Whether you are just setting out, need advice on protecting your intellectual property, or simply have a brilliant idea you want to discuss, we're here to guide you. Since April 2020, we have offered all of our Start-ups in London Libraries' services online, including our core workshops and virtual one-to-ones with our borough Business Champions, many of whom will be hosting sessions during Start-up Day. To find out more about Start-ups in London Libraries and how to join our thriving business community, visit bl.uk/SiLL.
Value propositions are incredibly valuable pieces of content, which allow you to communicate what your business is offering succinctly, and which can be used across marketing materials and pitches in the start-up stage of your business. Sarah Eschner, our SME Champion for Waltham Forest from the Start-ups in London Libraries programme will host this session where we will review how to incorporate all the important elements of your value proposition using a simple step-by-step process.
This masterclass will cover:
The purpose of a value propositionTools associated with a value proposition (value proposition canvas, business model canvas, profit model)The principles of a value propositionConcept of the ‘Core motivating value’An example scenario for how to write the statement.
Sources: Founders Institute, and L. Newey University of Queensland
Join Santander to find out how to get your business off the ground when money is limited.
Starting a business is one of the hardest things you’ll ever do, and when faced with an endless to-do list, working out how to cover the cost of everything can feel overwhelming. But, by thinking differently about your start-up, you’ll discover there are lots of ways you can make your budget stretch further than you might think. From reaching your target market to managing cashflow, using digital tools to focusing your market research, there are ways to get your ideas off the ground on a shoestring.
In the session you'll be given some practical ideas to ensure you’re starting your business in as smart a way as possible. You’ll be guided by Andy Pendleton, one of Santander’s Business Banking Managers, who works with hundreds of businesses just like yours each year.
When starting up and growing your business, it’s important to put your sustainable ideas, plans and best foot forward. Sticking to them for the long term will in turn give you a greater chance of success.
There are many challenges and opportunities to make your business truly sustainable from the get-go. Learn more about why your choices in economic, financial, environmental or social policies matter; and how these can influence your business model and practices.
The Business & IP Centre has access to a wealth of free practical information, insights and trends on these topics. We’ll also help you harness these to find your feet and direction.
In a world driven by innovation and customer engagement, businesses are constantly seeking fresh approaches to captivate their audience and elevate their performance. As an industry that has always harnessed the power of technology, the recent growth of tools such as artificial intelligence and increased online connectivity have contributed to the growing influence the gaming industry is having on the business world.
From the creative minds behind engineering, designing and developing games, to the gamification of business tools for customer acquisition and marketing, the integration of gaming with the business world has reached new heights of significance and legitimacy.
As online technologies continue to evolve, their ever-growing influence on society – particularly on the next generation of entrepreneurs – has become undeniable.
Join a panel of gaming and design industry experts, as they explore how the fusion of game mechanics, psychology, cutting-edge design and technology can breathe new life into traditional industries, invigorating employee engagement, customer loyalty and overall business success.
On the day, guests and attendees can expect to join an engaging and thought-provoking panel discussion where they will:
Get into the spirit of gaming by joining us for a free gaming and chill session in the afternoon before the event. Gaming equipment including PlayStation 5’s, Oculus Quest 2 VR headsets and a variety of games to choose from will be available in the Knowledge Centre’s Eliot room from 14:00. Come along and get involved! All equipment will be provided by Bryght.Learn about the role that gaming is playing in today’s business landscapeGain a deeper understanding of the power of gaming influencers in marketing strategiesExplore the various business models within the gaming industryLearn about the platforms and resources connecting the gaming industry with the broader business realmUncover the strategies used by our panellists to navigate challenges in their workJoin discussions about the importance of diversity and inclusivity in the gaming world, and how these entrepreneurs actively engage with this.
Following this there will be a Q&A. For those joining us in person, the event will be followed by a networking reception with drinks meeting with other attendees, as well as the speakers.
For those joining us online, the event will run from 18.30 – 20.30