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How to build an engaging website

    London libraries are transforming the way ideas grow into successful businesses. By partnering with ten London boroughs, we are developing a community of new and existing business owners, which is free to join and open to everyone. Whether you are just setting out, need advice on protecting your intellectual property, or simply have a brilliant idea you want to discuss, we're here to guide you. Since April 2020, we have offered all of our Start-ups in London Libraries' services online, including our core workshops and virtual one-to-ones with our borough Business Champions, many of whom will be hosting sessions during Start-up Day. To find out more about Start-ups in London Libraries and how to join our thriving business community, visit bl.uk/SiLL.

    A website is a fundamental part of starting your business. And in this increasingly digital world, your website is more and more your store front, it has to reflect your brand.

    This event is for individuals who would like to learn how to build a website for their business using a well-known website builder. You will learn where to start when building a website, how to plan your customer journey and how to fulfil the accessibility requirements. As well as creating a sleekly-functioning website, we will also share tips on how to make it look good.

    Afterwards, there will be a discussion and Q&A led by Loretta Awuah (Greenwich Start-ups in London Libraries’ SME Champion) and Mark Berbeck (Lewisham Start-ups in London Libraries’ SME Champion) around other ways to build your business’ online presence, such as social media platforms, SEO, e-mail marketing, influencer marketing etc.

Speakers

Sian Ellis Thomas

Proprietor at SETDesign.london, web design made easy

Loretta Awuah

Start-ups in London Libraries SME Champion, Greenwich

Mark Berbeck

Start-ups in London Libraries SME Champion, Lewisham

More Events

BIPC's Manchester's How to start a business that makes a difference

Join BIPC Manchester and Expert Impact to discover how you can make a positive social impact with your business.

Did you know that there are more than 100,000 social enterprises in the UK? Social enterprises are businesses selling products or services that have a positive social or environmental impact.

Join this session if you’re interested in making a profit with purpose and starting a business that is good for people and planet. Hear from three social entrepreneurs to learn how they did it.

Inspiring Entrepreneurs: High street heroes


High streets are the beating heart of our local communities. Having a presence on the high street gives businesses a unique opportunity to connect with their customers, and the responsibility to meet their needs as these change and evolve. What additional service could you offer to those who interact with your brand in person? What extra impact could you generate by sharing your spaces with neighbours and fellow makers?

We have brought together a panel of three loved and respected local businesses, our high street heroes. Their founders will share practical tips through their inspiring stories and tell us more about their individual journeys.

Mary Otumahana, award-winning musician and founder of The RecordShop; a grassroots independent organisation based in Wood Green, that focuses on making an impact with a multipurpose music space located on the high street. By providing access to a recording studio and music career training, Mary is leading a mission to educate, inform and inspire inner-city youths to connect to their community through music.Hellen Stirling-Baker, founder of children’s store, Small Stuff, has led her business from an experimental pop-up shop to a successful, eco-friendly bricks and clicks model at the heart of her high street in Crookes, Sheffield. A perfect example that being a small shop doesn’t mean you can’t have big values; Hellen is a local leader who champions ethical suppliers and supports other retailers, often sharing her shop for community-building events. Hellen is the deserved winner of this year’s High Street Hero for the Small Awards 2022.Carolynn Bain, founder of Afori Books, the first Black-owned bookshop in Brighton. Carolynn almost did the opposite of most during the pandemic; inspired to stock only Black authors in response to the rise of the Black Lives Matter movement, she started her business as an online shop. Demand was so high however, that Afrori Books was approached to open a physical bookshop in Lighthouse, a local Arts-based charity, with fit-out costs successfully crowdfunded.

We are running this event with the British Independent Retailers Association (BIRA) who are also champions of high street businesses and are here to help, all year round.

Start-up Day 2021

The Business & IP Centre’s Start-up Day is back for 2021, during Global Entrepreneurship Week, with involvement from over 30 libraries around the UK and over 50+ speakers.

10.00 – 10.04 Lord Parkinson
10.05 – 10.15 Introduction from Dr Joanna Abeyie MBE
10.15 – 10.55 How to understand sustainability trends in the UK right now
11.00 – 11.02 2 minute silence
11.05 – 11.50 The Remakery - Surplus materials, workspace and ecosystem
11.10 – 11.55 BIPC Glasgow – Making a difference – starting and running a business with environmental impact
11.15 – 12.05 Introduction to intellectual property
11.55 – 12.40 Sustainable in the City
12.00 – 12.25 BIPC Norfolk – The Regenerative Business Revolution – Entrepreneurs wanted!
12.10 – 12.45 Getting started with sustainable photography
12.30 – 13.05 Lunch and learn – swap skills for starting-up
12.45 – 13.30 Santander - The Business of Sustainability
13.00 – 13.30 How to put sustainability at the heart of your business
13.10 – 13.55 BIPC Liverpool City Region – The power of sustainable business
13.35 – 14.20 The Sustainable Start-up: building climate conscious principles into your business from day one
13.45 – 13.55 Santander key notes
14.00 – 14.45 BIPC Cambridgeshire & Peterborough - Getting real with sustainability
14.25 – 15.15 Circular Economy Panel: prosperity in a world of finite resources
14.40 – 15.15 BIPC Northamptonshire – Doing good and making money
15.00 – 15.45 Community as a service
15.20 – 16.05 A guide to sustainable business with the British Library
15.25 – 15.55 BIPC Greater Manchester – Is a co-operative business model right for your business
16.00 – 16.50 Sustainability oh so white
16.00 – 16.45 BIPC North East – Developing a sustainable/green brand

You only need to register once to get access to the full day of events. You can then choose which sessions you attend.

Business headshot editing service
What you need to do:

Select your head shot photograph.
Compose an email with the image attached.
Put your name in the subject field (so we can keep track of the images).
In the email let us know what you might want changing, e.g. cropping to square or resizing to reduce the file size, making black and white, adjusting the exposure/brightness etc. Or just let us decide.
Send to BIPC@samlanephotography.co.uk
We will then adjust your image as requested – or ‘touch it up’ as we would recommend.
And then we will email it back to you as soon as we possibly can, and certainly within 24 hours.



Don’t forget to follow #BIPCStartUpDay across social media to keep updated on what all of our speakers have to say throughout the day.

In conversation with Louisa Ziane, co-founder of Toast Ale

In this, the first of our Inspiring Entrepreneurs interviews for Start-up Day, we meet and hear from social enterprise entrepreneur, Louisa Ziane, the co-founder of Toast Ale. This trailblazing brewing company, motivated by climate change and food waste, produces ‘planet-saving beer’ with surplus fresh bread.

Louisa will discuss how you can build a viable, profitable and job-generating business that still keep your core values front and centre, as well as how to integrate these principles into your brand.

As the Chief Operating Officer on the Toast Ale team, Louisa’s focus is on the productivity and people in her business so she will also talk about how leaders can drive innovation and change as the team and the business grows.

Louisa will be interviewed by Toast Ale board member and BIPC Ambassador, Paul Lindley, himself a formidable founder of childrens’ food brand, Ella’s Kitchen, and author of Little Wins: The power of thinking like a toddler.

As Toast themselves would say, “Raise a toast. Save the world. Cheers.”

Inspiring Entrepreneurs: The Changing Face of Fashion


The fashion industry has always been subject to rapid change and fast-evolving trends and the last few years have been no exception.

Faced with major disruption during the COVID-19 pandemic, fashion offers many examples of innovation and exciting change in the face of difficult circumstances. Some of these changes stand to have a huge impact on the way we live our lives.

The current cost-of-living crisis is poised to shift attitudes once again, as some 48% of consumers say that rising prices are making them more aware of the importance of sustainable fashion and re-wearing their items.*

This year, the UK is set to become the first European nation where most clothing is bought online.** From this steep rise in online shopping to fashion shows powered by AI to a shift in attitudes to fast fashion, this is an exciting market to be a part of when you know its next direction.

This event will help you understand emergent trends in fashion and how to make them work for your business. At this event, you will:

Understand the reality of starting a fashion brand as an SME in today’s changing market and how the cost of living crisis is impacting brands’ supply chain, sales and growth
Learn how sustainability in the fashion industry has grown, changed and even evolved since 2020. What can we learn from manufacturers changing ways of working and sourcing in exchange for orders?
Understand why there is a greater need for transparency since the pandemic
Learn about new trends in fashion and how forecasting within the industry has been affected
Explore often unrecognised parts of the industry such as the rise of craft and how home-sewing has grown since the 2020 lockdown. Learn how to leverage the power of crafts to develop an online presence
Learn about the growth in interest in new fashion regions, such as the rise of African designers
Understand how the future of fashion with the rise of digital fashion or AI, VR and 3D printing.

About our panel:

You will hear from a panel of industry experts who will talk about their personal experiences and share their wealth of knowledge on the fashion industry and its future.

Orsola de Castro is an internationally recognised opinion leader in sustainable fashion, a mentor, curator and author. Her multi award-winning brand From Somewhere (1997 – 2014) was a pioneer in the field of upcycling and sold in some of the world’s best boutiques; her collaborations include collections for Tesco Clothing, Robe Di Kappa, Topshop and Speedo.

Priscillia Okpan is a Nigerian fashion designer and digital content creator based in London. After interning with established fashion brands to gather industry experience, she started her fashion YouTube channel, Kim Dave. She has amassed over 420k subscribers and 22 million views. She launched a ready-to-wear womenswear label in 2019 which celebrates her Nigerian roots.

Lora Nikolaeva (aka GENE) is the CEO and founder of Lora Gene, an accomplished fashion entrepreneur with international experience. Bulgarian born and raised, now based in London, she entered the fashion world to support her studies working as a model.

After several years on the road and across continents, she started a successful career as a make-up artist, founding the first make-up and hair agency in Eastern Europe. As the business grew it transformed into a clothing brand, which opened its first retail store in central Sofia in 2010. Lora Gene is recognised as one of the best sustainable and ethical fashion brands in the UK, with publications in Vogue, InStyle, The Stylist, the Independent, Guardian and many more.

Patrick McDowell is an independent, sustainable luxury brand founded in 2018 by designer Patrick McDowell. After graduating from the prestigious Central Saint Martins, McDowell has strived to reinvent the role of a fashion designer, as we know it today. Showcasing his debut collection at London Fashion Week in 2018, the designer has since captivated the industry whilst gaining the recognition of titans who share Patrick’s vision for redesigning and creating an accessible circular solution and system that creativity can flourish in.

Justin Duffy has worked in product design for 10+ years across highstreet (Next, River), sport (Puma), streetwear (Money Clothing) and outdoor categories (Rohan). Now working on the mindset team at WGSN – a trend forecasting company – Justin uses his understanding of the design process and a love for cutting edge creativity to explore new growth opportunities across fashion and lifestyle categories.


Fireside chat:

Patrick Grant has had a career in fashion spanning over a decade. In 2005, after leaving a career in Engineering, he took over as Director at Savile Row tailor Norton & Sons. In December 2010 he won the Menswear Designer of the Year award at the British Fashion Awards and in May 2015 he was awarded the BFC/ GQ Designer Menswear Fund for his work on menswear brand E. Tautz which he re-launched in 2009.

Frequently appearing in best dressed lists in the UK, he has been a regular fixture in GQ’s 50 Best Dressed Men and was also named in Esquire Magazine’s Most Stylish Men in the World. In 2016 he made the Business of Fashion 500 index of the most influential people in global fashion. Patrick is a regular on television and radio as a commentator on the British fashion, clothing and textile industries.

He has been a contributor to several major television documentaries including Savile Row, Harris Tweed, and The Perfect Suit, but is best known for his role in the popular BBC Series The Great British Sewing Bee, for which he was nominated for the 2017 National Television Awards.

He has written on diverse subjects for many titles including GQ, The Financial Times and The Times. His book ‘Original Man’ was published by Gestalten in 2014. He is a regular lecturer at schools and colleges across the UK.

Michael Cashman

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