British Library's Introduction to intellectual property

Join BIPC London’s intellectual property information expert, Jeremy O’Hare, for this introduction to intellectual property.

An understanding of intellectual property and its protection is vital for anyone with an idea, whether it’s an invention, a brand name or a song. This online webinar will introduce the four areas of intellectual property and help you understand which may apply to you and your business.

These four main areas are:
PatentsTrade MarksRegistered designsCopyright

How to write your value proposition

London libraries are transforming the way ideas grow into successful businesses. By partnering with ten London boroughs, we are developing a community of new and existing business owners, which is free to join and open to everyone. Whether you are just setting out, need advice on protecting your intellectual property, or simply have a brilliant idea you want to discuss, we're here to guide you. Since April 2020, we have offered all of our Start-ups in London Libraries' services online, including our core workshops and virtual one-to-ones with our borough Business Champions, many of whom will be hosting sessions during Start-up Day. To find out more about Start-ups in London Libraries and how to join our thriving business community, visit bl.uk/SiLL.

Value propositions are incredibly valuable pieces of content, which allow you to communicate what your business is offering succinctly, and which can be used across marketing materials and pitches in the start-up stage of your business. Sarah Eschner, our SME Champion for Waltham Forest from the Start-ups in London Libraries programme will host this session where we will review how to incorporate all the important elements of your value proposition using a simple step-by-step process.

This masterclass will cover:
The purpose of a value propositionTools associated with a value proposition (value proposition canvas, business model canvas, profit model)The principles of a value propositionConcept of the ‘Core motivating value’An example scenario for how to write the statement.

Sources: Founders Institute, and L. Newey University of Queensland

BIPC Worcestershire's In conversation with Craig Carr - the thrills and spills of running your own business

Join Angela Podmore from Kinetic Communications as she talks to Craig Carr, founder and owner of Fairburn Heating Solutions, who will share what led him to start-up his business 15 years ago and valuable insights into how both he and the business have developed. Craig will be discussing the strategies he’s adopted along the way and the key ingredients to success in business, to inspire those considering or just starting out on a business venture. We’re going to find out how Craig turns fear of failure into fuel whereby he learns from mistakes and takes his business forward. Craig will share his favourite business books – be prepared for some surprising titles!

BIPC Glasgow: Making a difference – starting and running a business with environmental impact

Meet the local businesswomen making an impact in the environmental space at this event hosted by BIPC Glasgow, during COP26. Join us to hear their inspirational stories - their motivations, challenges and aspirations.

Sustainability is an increasingly important issue for many businesses. At this panel event you’ll hear how and why Trudi Donahue (Wild & Kind CIC), Lynne Haddow (Extincts CIC) and Fiona Lindsay (Reblade) took life changing decisions to start and run businesses with sustainability as a core principle.

The panel discusses why protection of the environment is important to them, their start-up journeys, sustainable business practices and sources of support.

Wellness Warriors: the women reshaping the health and fitness industry

Celebrate International Women’s Month with us at the British Library as we bring together an inspiring panel discussion with five boundary-breaking women entrepreneurs who are transforming the health and fitness industry. As part of our Inspiring Entrepreneurs series, this event provides a unique chance to hear from influential women business founders and put your questions to them.

Our ’wellness warriors’ will share their extensive experience of setting up and scaling personal training businesses, fitness apps, pioneering athletic wear brands and more. With the fitness industry valued at just under $100 billion globally last year* and with the Olympics fast approaching, these women have harnessed the booming interest in health and wellbeing to establish innovative brands, programmes and communities focused on empowerment and inclusivity.

Whether you are an aspiring entrepreneur curious about the landscape or an established founder looking to stay ahead of the curve, this session will leave you feeling inspired, informed and ready to take the next step.

*Statista, August 2023

On the day, you can expect to:

Gain valuable insights into the evolution of fitness entrepreneurship and innovations reshaping the health and wellbeing industryExplore emerging business models in health and fitness - from apps to in-person clubs to community-focused chainsDiscuss how businesses and individuals are supporting marginalised communities within the fitness industryAnalyse how fitness brands leverage social media, influencer marketing, and ecommerce to grow their audiencesUnderstand how fitness influencers build successful brands and e-commerce identitiesGet answers to your specific questions to propel you forward in your business journey.

British Library's Introduction to intellectual property

Speakers

Jessica Elliot

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